Mobile apps have taken the betting world to a more mainstream place than it has ever been. The number of real-money gambling apps that are available to players is now at a higher level than ever before. This gives players a lot more choice than they are used to – but what is it that has created an environment where mobile betting apps are so readily available?
The Rapid Improvement of Mobile Devices
This is a twofold reason. The first is the device itself. Mobile devices have moved forward in terms of what they can offer at an incredible rate. From the monochrome screens that offered rudimentary SMS abilities to the devices that are more powerful than the best available PC in the 1990s, the increase in power has been incredible. A lot of this has been down to the ability to shrink chip sizes and create smaller, more powerful processors. This means that mobile devices in the modern world can offer much more impressive games to players than the original devices. It has ensured that the complicated and intricate mobile gambling apps are not just able to run on new mobile devices, but are also able to run at a similar standard to the desktop computer versions.
What is also vital to the rise of mobile gambling apps is the ability of app developers. App developers were originally much less valued than they are now. This was because the mobile app industry was not a creator of revenue. As mobile devices became more powerful and popular, it meant that mobile apps became more complicated. This meant that mobile app developers had to improve their skills in order to keep up. This has led to much higher-quality gambling apps that are able to offer players an experience that is almost exactly the same as the desktop version. In fact, not only can mobile apps offer almost all of the games that desktop casinos and sportsbooks offer, but they can also offer live casino games. This would have been unbelievable just 10 years ago, but now it is the standard.
Making Gambling More Accessible
If there is one thing that the rise of mobile gambling has taught us, it is that gambling is now more accessible. You have to ask though, what exactly has it done differently in order to appeal to more people? There are two main talking points that answer this question. The first is that traditional brick-and-mortar gambling establishments can sometimes be intimidating to people. If you have ever gone into a sportsbook, particularly if you have ever visited the UK, then you will know that they can sometimes be unpleasant places. If you are not a regular, then you can sometimes be looked at with disdain and not treated in a friendly manner. This often put people off from entering and meant that they were unable to place wagers. The advent of mobile gambling meant that this issue was removed. People could play on their own terms and in their own time.
The ease of use is also another big factor. Not everyone has time to visit a sportsbook or casino in order to place a wager, and mobile apps remove that problem. If you want to play a quick game of blackjack or place an in-game bet on the Super Bowl, then you can easily do this with a mobile app. It is also extremely useful for people who are unable to leave the house. Whatever your circumstances, mobile apps have made gambling more accessible. This has had a large impact on how successful mobile gambling is becoming.
Access to More Markets
What mobile gaming has offered to players is the ability to wager on far more markets than ever before. This is especially prevalent in sports betting, but casinos also offer players a much wider range of choice than a traditional land-based casino would be able to do. At a mobile sportsbook, players are able to take advantage of the range of in-play markets that are available. These markets tend to offer far more value to players than the markets that are on offer in a traditional brick-and-mortar sportsbook. This is another reason why mobile apps are helping to increase the popularity of mobile gambling. When players have more choice, they are much more likely to want to engage with it. If this trend keeps up, it could see mobile gambling become the single most popular choice for players all over the world.
